Set your technology strategy
Stuart Hall (pictured), Epicor Sales Director for UK and Ireland explains why having a technology strategy that includes a flexible ERP solution can help wholesalers achieve greater efficiencies and more profit.
Setting a technology strategy for wholesaler businesses is essential. In the current economic climate, operational efficiency and business agility are more important than ever – they support innovation and can be the key to greater profits. This is just as true in the electrical wholesaler industry as it is in other sectors such as manufacturing.
A solid technology strategy places the onus on innovation with a purpose, identifying efficiencies and making businesses ready for the challenges ahead. A flexible ERP (enterprise resource planning) solution can help a business meet these challenges and grow as it brings together information from all parts of your business.
The Epicor BisTrack system, for example, is an ERP software solution that can help businesses flourish, allowing managers to immediately see what is selling, in which areas, and adjust prices and promotions. Customer data is instantly available to everyone.
Customer information
The sales team has access to valuable customer information and can spot customers who haven’t visited for a while or the products that interest specific clients. With this knowledge, and taking into account past order history, sales staff can suggest popular products.
The right software can also build relationships – credit accounts can be viewed quickly and the sales team can note whether a customer is near their threshold and arrange for them to make payments or extend their credit limit.
Several technology trends could potentially be central to future business success and wholesalers should be aware of them. Cloud computing services are one example. In the UK, for instance, Epicor has partnered with Netplan, which has unmatched cloud capabilities that offer flexibility and choice. The partnership means we can better support customers on their growth path, providing BisTrack customers with hosting, consulting and advisory services.
As technology develops we can also expect more integration between ERP and predictive analytics because big data will be the business resource of the future – both in terms of optimising processes and services and as a basis for innovative business models.
Today’s customers expect wholesalers to be automated and analytical, customer focused and able to provide a seamless, connected, unified and efficient experience. Make the right ERP solution choice for your business as part of a technology strategy and it could be all you need to reach the top of your market.
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